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When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch
Nike credits Chinese profit surge to 'Singles Day' phenomenon
LeBron James's primary sponsor takes to Twitter days after he denounced his retirement - “Feeling LUCKY”
18-Year Old LeBron James Rejected $110 Million From Reebok And $70 Million From Adidas, And Signed A 7-Year, $90 Million Deal With Nike: "I'm A Nike Guy." - Fadeaway World
Nike Reaches Deeper Into New Media to Find Young Buyers - The New York Times
Celtics' Freedom Seeks Sit-Down With LeBron James Following China, Nike Criticism
Florida A&M's LeBron-Branded Nike Deal Features Unique Promotions – Sportico.com
The Origin Story Behind LeBron's Billion Dollar Relationship With Nike
Just How Big is Lebron James' Lifetime Nike Contract? | Digital Trends
FAMU, Nike sign deal with LeBron James gear for all sports programs
Why LeBron James is Nike's for life | LeBron James | The Guardian
Lebron James' son Bronny among five student-athletes to sign Nike NIL deals - SportsPro
LeBron James is now a Nike pitchman for life - cleveland.com
Nike Makes History By Signing 'lifetime' Sponsorship Deal With LeBron James | The Drum
LeBron James' Net Worth, Salary, and How He Spends His Money
The 8 Greatest LeBron James Commercials
FAMU themed APB x Lebron XX sneakers to launch officially on June 2
Nike sign NBA star LeBron James to landmark lifetime sponsorship deal
Florida A&M Nike LeBron James Uniforms & PE Sneakers | Hypebeast
LeBron James Earns Over $300,000 Per Instagram Post
LeBron James's Media Company Sells Minority Stake to Group That Includes Nike, 'Fortnite' Creator Epic Games - WSJ